I have spoken a lot about growth marketing already. What it is, how to do it, tactics, strategies, etc. But there’s one thing I have overlooked – what exactly is good growth marketing? I think a lot of people (me included) just like to dive right into the “doing” aspect of marketing, and as a […]
What is good growth marketing? Read More »
These days it has become more and more important to create a great Customer Journey. A Customer Journey which is as smooth as possible.
How do you create a great Customer Journey? Read More »
Love it or hate it, AI is here to stay… Spring 2022 saw the arrival of Midjourney, a groundbreaking platform which creates images…
How will AI change the future of Marketing? Read More »
Headlines are essentially the title for your content. Placed at the top of your article, blog or post, this is how you grab their attention
How do you get someone to actually read your content? Read More »
In brief – Yes. Your business needs a blog. Whether you’re an accountant, a videographer, or a cyber security company. You need a blog.
Do I need a blog page for my business? Read More »
Why does everyone keep talking about the importance of writing thought leadership content? Thought leadership is an essential area…
Thought leadership Read More »
Being LinkedIn Specialists we start by looking at the stats from 2021 to enable us to plan a successful 2022 for clients. Not that we want to give everything away for free we are a very friendly helpful bunch at KW HQ and thought that a few LinkedIn top tips for 2022 would be muchos
LinkedInTop Tips 2022 Read More »
You’ll probably have noticed accounts on LinkedIn that regularly get high engagement rates. When I say high engagement I mean on average 50+ likes. (You will also have noticed how I am very camera shy ?) Ever wondered what all these accounts have in common? They may be completely different personal brands with completely different
How do you get high engagement on LinkedIn? Read More »
… to increase reach on your posts of course! If you ‘like’ a post why not give it a friendly click. And when I say like, it could be any of the following: like celebrate support love curious insightful A like on a personal profile post will increase the reach of a post by +2%
Why bother engaging with content? Read More »
